Seo Jargon

Seo jargon is a string of words, acronyms and phrases that are used in the SEO process. The term “seo” is an abbreviation for the word search engine optimization or SEO. SEO jargon can be found in blogs, forums and tutorials that discuss how to rank on google’s first page. Seo is a marketing strategy that uses methods to improve visibility of websites or web pages in search engine results pages (SERPs). It is a process intended to optimize the way content appears on search engines so as to achieve better ranking.

SERPS stands for Search Engine Results Pages. This is the page that Google and other search engine companies show when you search for a keyword. Every time someone types in a search term, they are taken to the SERPS page, where they can see what websites are showing up on the first few pages of their results. Optimizing your website is important because it allows people to find your site more easily when they type in keywords related to what you offer.

Seo Terms For Beginners

The best way to rank on search engines is to have a website with content that is relevant and updated for the keywords you want to rank for. SEO jargon are terms and acronyms used by people who work in the field of Search engine optimization.

Paragraph on Link Farms The term ‘link farm’ refers to a website that is filled with links which does not contain any original content. A link farm can be created either manually or automatically, and an individual site may have a link farm of its own, or it may be part of a larger network. A webmaster can create the links by means of submitting their website URL to various other sites in order to artificially inflate the number of linking websites from which the site may receive traffic; alternatively, they can use automated software that automatically submits incoming links from other websites and blogs.

SEO is the process of optimizing a website to achieve better ranking in search engine results pages (SERPs). This involves making minor alterations to a website so that it can be read by search engine crawlers. There are many different techniques for achieving this, and different SEO strategies are adopted by webmasters depending on their goals and budget. Search Engine Optimization (SEO) is the process of optimizing your website so that it will rank higher in SERP’s like Google or Yahoo.

SEO can range from changing simple things like adding title tags to more complex changes such as on-page optimization or keyword research. SEO can be very time consuming, but if done correctly it will lead to increased traffic and an increase in sales. There are many different techniques for achieving this, with different SEO strategies adopted by webmasters depending on their goals and budget. The most basic strategy is simply adding keywords into the metadata (title tag, meta description), content headings

So, what are the best ways to rank your website in Google? Well, it all depends on your keywords and what you want to do. You can either rank for one keyword well or have a variety of different pages ranking for different keywords. It’s up to you!

keyword research Keyword research is the process of discovering which words people use to find information online. It’s important to know what your customers are looking for to create content that will attract them.


Search Engine Terms

A search engine is a web application that searches for websites, images, videos and other content by ranking the results in order of relevancy. Search engines are an incredibly powerful tool for businesses to generate leads and drive traffic. The first step in optimizing your search engine is to identify your target keywords or phrases. This will help you identify what people are searching for so that you can ensure your site appears when they search those terms. Search engines are an extremely powerful driving force in marketing strategies because it provides companies the opportunity to gain access to more leads with its targeted ranking system, while also providing the best possible information to their customers with its organic algorithm. Without a clear understanding of how these algorithms work, it can be difficult for marketers to get their sites ranked at the top of the list without paying expensive fees or using shady tactics like keyword stuffing or cloaking – which Google has cracked down on over time through changes in its algorithm.

“SEO jargon can be very confusing and often isn’t used in everyday conversation. In order to avoid confusion, it’s important to know what the term stands for.” “Search Engine Optimization (SEO) refers to a type of marketing that involves devising strategies which will make a website more accessible and visible.

This is done by adjusting how the site appears in search engine results pages.” “There are many factors that affect how high or low a site will appear on search engine results pages, such as keyword phrases, meta-data, link popularity, back-links and domain name registrar. SEO experts typically use these terms when discussing their methods of optimizing websites.”

It all boils down to improving a website’s visibility and ranking in search engines by developing content that appeals to your target audience.” A good example of SEO jargon is the term “keyword density”, which refers to how often a keyword appears on the website. The more often a keyword appears, the higher it will rank on Google, Yahoo!, Bing, or other search engines.

The time delay in capturing rankings, or the time it takes for Google to update its rankings, is called the Google Dance. There are many ways that search engine optimization (SEO) can help with improving a website’s performance. Some of these techniques include keyword research and analyzing page titles and meta descriptions. There are also other methods that involve creating link-building strategies and using social media as a promotional tool. The most important thing is to find what works best for your brand so you can get higher ranking on SERPs (search engine results pages). One of the most popular

SEO tools is Moz. Moz offers up-to-date information about what has been happening in search engine optimization over the past few years and offers many services like web site evaluation for potential clients, which helps them find out what they need to do on their site in order to improve their ranking in SERPs. Another way SEO can be helpful is by understanding how Google ranks webpages; this information can be found on PageRank Scales and Page Rank Distribution Graphs which show how pages rank with regards to one another according to popularity and usefulness. Also included on this page is some background information about Google Algorithm Updates – when they happen, why they happen, and how they

On-Page Seo

On-page optimization is the process of improving the content and structure of a website so that it will rank higher in search engine results pages. It also means making sure that a web page contains only relevant information. On-page optimization can be divided into two parts: basic on-page SEO, which includes things like keyword research, meta tags, and site architecture; and content creation for SEO purposes. 

On-page SEO refers to all techniques involved in improving the ranking potential of webpages based on search engine algorithms. Basic techniques include keyword research, meta tags, site architecture (e.g., link structure), titles (meta data snippets) and quality content that is informative to readers with their search queries.


On Page Seo SEO Jargon

These are used to guide Google when ranking webpages for specific topics or keywords related to those fields with unique attributes such as domain name registration length or age of domain name registration date (both may signal how credible your webpage is).

Advanced techniques also include backlinks from other credible sources to your webpage as well as social media signals such as shares/likes/retweets/pings from popular social networks such as Facebook or Twitter.

 Content creation for SEO purposes can be divided into two categories: white hat SEO, which involves creating good content that if a user were to google “ice cream” and visit a store called Creamy Cone Crunchy Cream Co., they would see their site as one of the top search results. – SEO can be done by editing keywords and content on your website or blog and also by using links from other websites. By following this process over time, you will rank higher in search engine results pages (SERPs) for important keywords related to your business. Searches that generate higher organic click-through rates are more valuable than those with lower organic click-through rates because they have a greater chance at generating conversions–i.e., customers buying products from your website. Search engine optimization is the process of improving our web ranking on search engines in order to drive traffic for our site online through Google, Yahoo etc.

The goal of SEO is to meet the needs of a website’s visitors by attracting relevant traffic from online search engine users. There are many techniques used in order to optimize a site for SEO purposes; these include: keyword research, backlinking, anchor text linking, content optimization, breaking news updates and more.

SEO Terms List

The SEO acronym is a name for a process of improving the number and quality of visitors to a website. The acronym stands for “search engine optimization” and is the process by which a website owner improves the rank in search engines to increase visits to their site.

February 18, 2017 The content of a webpage is made up of meaningful words, phrases and sentences. This content should be optimized for search engines to help them index the page and list it more prominently. Implementing SEO techniques can help a company rank higher in search engine results pages (SERPs). SEO techniques are typically used to increase an online website’s visibility in internet searches through social media marketing and other methods.

The acronym “SEO” may also refer to Search Engine Optimization, which is an umbrella term for all attempts made to improve the ranking of a website on SERPs by “optimizing” its content or design. SEO Techniques: In order for any site or blog to get traffic from Google, it needs strong “on-page” optimization. Website owners need only follow these four steps: 1) Use keywords naturally and correctly in titles, headings, subheadings and throughout the text on your page; 2) Ensure that your keyword density is not more than 2%; 3) Create high quality backlinks using relevant posts; 4) Write original articles with compelling headlines that will intrigue readers instantly!

Web optimization is the process of adjusting various on-site elements in order to improve the search engine rankings of a website. This could include altering the title tags, headers, keywords, meta descriptions and other meta data. It might also involve changing aspects such as content layout or load times. In some cases it may involve ensuring that a site is well structured and not too messy with graphics.

SEO Terms List SEO Jargon SEO 1

Web optimization can also be achieved by using external traffic sources such as social media sites or YouTube videos to drive traffic to your site. Blogging is another useful tool for web optimization in which you post articles on a regular basis and attract readers who are then more likely to visit your website when they follow you on social media sites such as Twitter and Facebook, or subscribe to your email newsletter which will contain links back to your site.

2xx status codes

404 is the HTTP status code for “Not Found”. It means that the resource requested by the client, such as a web page or file, is not available. This is sometimes referred to as a 404 error which can be caused by an incorrect URL entered into the browser’s address bar. It may also occur if the given link points to an old file or one which has been moved without updating references on websites referencing it.

301 Redirect

301 redirect is a permanent redirection of a webpage to another webpage, meaning that when one visits the url for the old web page, they are redirected to the url for the new web page. This type of redirect is often used when moving or changing a web address. A 301 redirect will pass on any link juice from an old domain to a new domain, meaning that if the old domain has links coming into it from other domains and sites, then these links will be passed on with no need for other workarounds.

The 301 redirects are also useful as they can help search engines index content changes quickly and accurately. Recently website owners have increasingly begun using 301 redirects in an attempt to avoid losing organic rankings following URL change – which might happen if you use canonical tags or meta robots tags instead of using this HTTP code.

302 Redirect

302 Redirect” 302 Redirect is a web page that tells search engines to redirect the user from the old page to the new one. This is also known as a soft redirect or a temporary redirect. The permanent solution is changing the URLs of both pages.

4xx Status Codes

Some common HTTP status codes for 4xx messages are 404 (page not found), and 401 (unauthorized). The 404 status code is returned when the URL requested does not exist on the server. The 401 status code is an error that happens when the user has no permission to access a page or file.

5xx Status Codes

5xx errors are a category of HTTP status codes that indicate an error on the server. Status codes in this range include 522, 500, 502, 503 and 504. They are typically used when the server is acting as a proxy and has received an error from another server.

Accelerated Mobile Pages (AMP)

AMP is a technology that allows websites to load faster on mobile devices. AMP was initially designed for Google Search as a way to provide users with search results in the quickest time possible.

ALT Text/Alt Attribute

ALT stands for Alternative Text. ALT text is the text that appears on a page when an image cannot load or properly display. ALT Text is HTML code that can be added to any picture with an img tag and will show up in place of the image if it fails. Alt attribute Alternative text Image

Broken Link SEO Jargon

Broken Link

Broken Link An error message displayed by Google, Yahoo! and Bing search engines when they are unable to find the page. This can happen for a number of reasons: the page has been removed, it is no longer available due to an error on the server, or it was never available in the first place. If your website contains a broken link then you will need to find and fix it as soon as possible.

Branded Keyword

A branded keyword is a word or phrase that you have trademarked and can only be used by your company. For example, “Google” is a branded keyword because you can’t search on Google without using that word.


Anchor Text

Anchor Text

Anchor text is a word or phrase that hyperlinks to another page or website. Anchor text may also be used as a link on social media sites such as Twitter. Anchor text is useful because it helps with web-crawling and search engine optimization. It’s possible for anchor text to rank higher in the SERPS (Search Engine Results Pages) if it appears more often than other words that are similar to it. Anchor text can be created by manually adding an anchor tag, by adding a title tag, or by including keywords in the body of the site’s content. In some cases, links are automatically generated when URLs are copied and pasted from one site to another.


Backlinks are the links that point back to your website. They’re a vital part of search engine optimization, because they help with organic rankings. The more backlinks you have, the higher you will rank on search engines like Google.

Black Hat

Black Hat is a term used to describe the use of techniques in search engine optimization (SEO) that are considered unethical or against the search engine’s guidelines. Black Hat SEO can include using tactics that violate Google’s Webmaster Guidelines and heuristics. Black Hat SEO typically involves creating backlinks to sites through spam, which is not only harmful for your website but for others as well.

Black Hat SEO Jargon


A bookmark is a way of saving a link to a web site for later. It can also be used as a reminder for when you’re working on something and need to check back on that website. The most common type of bookmark is the “favorite” button found in most browsers. Bookmarking can be done with an online site like Diigo, Delicious or StumbleUpon or it can be done by giving the URL directly from the browser.

Bounce Rate 

Bounce rate is a measurement of interest in a website based on the percentage of visitors who visit only one page and then move on to other sites. Bounce Rate is a measurement of interest in a website based on the percentage of visitors who visit only one page before they leave.


A breadcrumb is a type of navigational aid, usually found near the top of a webpage or in the sidebar, that allows website visitors to find their way back to various pages on the website. The breadcrumbs typically list pages in hierarchical order, with each path linking back to a higher level page. Breadcrumbs are often used for navigational purposes for websites with large amounts of content. They are most effective when more than one level deep, but even single-level breadcrumbs can be beneficial. Breadcrumb navigation is easily understood by people and search engines alike because it’s always clear how users ended up at any page they’re viewing.


An acronym for cache (or store) and capacity. A cache is a term that typically refers to a small amount of high-speed memory that is used to hold data about web sites in order to make the web browsing experience faster on the user’s end. The cached files are stored in RAM and are stored on hard drive or SSD, depending on how large they are.

Canonical URL

The term ‘canonical URL’ was first used in a 1998 Google research paper. The paper states that “the documents in the index are ranked by extracting the information about all links to these documents, and sorting them by the number of occurrences of each link. If a site has two URLs with an equal number of occurrences, then Google will aggregate (“canonicalize”) both URLs into one (‘canonical’) URL.” The purpose of canonicalizing pages is to provide search engine crawlers with a single source for content, resulting in greater crawl efficiency.

This also helps reduce duplicate content, which can cause problems for website owners when search engines penalize websites for having too much duplicate content on their webpages. One approach to solving this problem is to use canonicals as navigation and place canonical tags on every page that points back at the original source or home page (called ‘root’). To do that you need to create missing pages on your site or edit existing pages so they contain a link back to your root page. This way you can still have multiple versions of each page (mobile friendly version, printable version) but still have only one url pointing back at your root url

Canonical URL SEO 1
De Index


De-indexing is a process of removing all backlinks from Google, Yahoo and Bing search engine index. De-indexing is often referred to as “removing visibility” as it will cause the website to not be found in search engines. A number of reasons exist for companies or individuals to de-index their page on a particular search engine. For example, if an individual believes that a page has been hacked or compromised by an automated attack, they can de-index that page so that the search engines do not list the URL until they have fixed the problem.

Similarly, businesses may find themselves having to temporarily remove their site from consideration in major search engines due to a legal issue or other conflict with another company. Whatever the reason for de-indexing may be, once removed from one site’s index it becomes unavailable on all three major sites at once. Many webmasters may want to keep content up but hide it from Google and other searches by using cloaking techniques such as hiding content behind JavaScripts or CSS; this is most common with websites featuring content inappropriate for children (pornography). Cloaking was made illegal in 1998 by Federal Law: 18 U.S Code § 1036 – Fraudulent access devices – Whoever knowingly


Disavow is a process that is used when the SEO company or client believes that links with possible poor quality are affecting the rank of their website. The disavow links tool allows companies to specify certain links that they do not want Google to take into consideration when determining the relevancy of their site. This tool was originally launched in 2012 but was only available through an online form until 2016, when Google made it available through its webmaster tools.

The Disavow Tool can be accessed by first logging into your Google Webmaster Tools account and selecting “Disavow Links” under “Tools.” You will be prompted with two options: “I want to remove these links” or “I want help removing these links.” Once you have selected one of these options, you will then proceed by listing all of the URLs which you wish to disavow and clicking on the green ‘Next’ button at the bottom right corner of your screen. Once this has been done, it will generate a final list containing each URL in alphabetical order with a ‘yes’ next to each one you had selected from before. At this point, click on ‘Submit’, and it will generate an email for disavowing those URLs with instructions for how to put them in


Do-follow links are the type of link that when followed, sends a visitor to a new web page on a different website. The value of do-follow links is so they can be used by search engines to create an accurate picture of what pages can be found on the internet. This classification helps improve SEO rankings in such search engines as Google, Yahoo!, and Bing. The amount of do-follow links is proportional to how much authority your website has in the eyes of these popular search engines.


Domain names are the key to a successful website. A domain name is usually the same as your company’s name, and it is what people type into their browser to get to your site. The domain name needs to be relevant and easy for people to remember. A domain is a registered name for an online identity (e.g., business, organization, individual) on the World Wide Web. Domain names are organized hierarchically under one or more top-level domains (TLDs). There are two types of domain names: generic top-level domains (gTLDs) which consist of generic words like .com or .biz; and country code TLDs (.uk, .cn) which have specific meanings depending on location of registrant institution.

The primary function of a domain name is navigate internet traffic to its correct destination so that it may be found by those who want it; however, some gTLD registrations such as .edu can also provide email addresses for use through an institution’s email server as well as being used by entities with ties to said institution in other ways such has being associated with faculty members or alumni. Within this network there are two different types of domains: ‘generic’

Domain Name SEO Jargon
cc TLD SEO Jargon


A ccTLD is an acronym for country code top-level domain. This is the last part of a domain name, separated by a dot. For example, in, the third part (co) is the ccTLD and stands for Colombia.


Cloaking is the practice of presenting different content to human users and search engine crawlers, which can be achieved by providing different links on a web page. Search engines usually have difficulty crawling or indexing cloaked pages, reducing the likelihood that they will appear in search results. Cloaking is generally considered unethical and penalized by search engines, as it can deceive a website’s visitors.

Cloaking is the act of presenting different content to either humans or bots (search engine crawlers). Cloaking can be done by providing different links on a web page, so that when one link is clicked, another appears in its place (known as “cloaky redirects”). This technique can also be accomplished using JavaScript code which alters text in response to user-agent headers sent from a client’s browser. It may also involve serving an entirely different webpage depending on what type of user agent requests it.

In any case, this technique often affects how well pages are indexed by search engines; because cloaked pages are not easily crawled by bots (due to JavaScript altering text), they often do not rank highly for keywords used in searches entered into such engines. As such, cloaking practices are considered unethical and penalized for causing false impressions among site visitors about what content

Conversion Form

Conversion form is an integral part of an e-commerce website and creates a direct connection between the company’s marketing and sales department. Conversion forms are also termed as “thank you pages”. Conversion forms are typically located at the end of a customer’s transaction flow with the company, used for collecting information about the customer and their purchase. This data can be used for future marketing campaigns to better target customers that have shown greater interest in purchasing from the company.

A critical component of conversion form design is how many fields should be included on it, which can depend largely on what information will be needed by the marketing department to create personalized campaigns for that customer in order to increase future sales conversions. In general, most conversion forms include: name, email address, phone number, postal code/city or zip code and product purchased along with optional fields such as preferred styling or shipping option if there are multiple options available.


A crawler is a software application that can automatically visit web pages, gather their information and store it for future use. Crawlers typically look at the page’s code and extract data from it. Typically, crawlers have the ability to find out what is on each page by following links on the page or by indexing the site’s content.

CSS (Cascading Style Sheets)

CSS stands for Cascading Style Sheets, a stylistic language used to describe how HTML elements should be presented.

Deep Link

A deep link is a URL that points to a specific location on a website. There are two different types of links, one that goes to the homepage and then from the homepage, you can access the specific page you want. The other type is when you visit the very page of what you’re looking for. I’m sure many people have heard of or tried using sites like Yelp or Google Maps where they can find restaurants, gas stations and even movie theaters in their area. Well, these websites use deep links because they direct users to individual pages within those websites rather than just directing them back to their main homepage.


External link

An external link is a link to a website not on the same domain as the current page. The “external links” section of an article is often used to list links to other articles or websites with similar content. This can also be helpful for sites that have many articles which are related in some way, such as a blog or news site. External links are important for SEO because they provide your visitors new content and keep them on your domain.

Featured Snippet

Featured Snippet is a term used in SEO that refers to the boxed content on the right side of Google’s search results page. The content often includes a summary, URL and links to other pages on the site. Some say that Featured Snippets are stealing traffic from actual organic listings, but others deny this claim. It is difficult to confirm if one really benefits from this feature or not.

The Fold

The fold is defined as the point where the lower edge of a web page reaches below the top of a user’s screen. The uppermost visible portion of a web site to a user is said to be above the fold. A website’s goal is typically to have content that will appear above the fold, which includes unique and valuable information for their users.

Gloogle my business seo jargon

Google My Business

Google My Business is an online dashboard for small businesses to manage their Google Maps, Google+, YouTube, and other Google products. Google My Business is an online dashboard for small businesses to manage their Google Maps, Google+, YouTube, and other Google products. The dashboard also enables you to create posts and share photos on social media.

To use this software effectively, you must setup your account with a physical address and phone number so that it appears in search results on the Maps app or when someone searches for your business from a browser like Chrome.

Google Search seo jargon

When setting up your account with information about your business location you can fill out pertinent details including hours of operation, contact information like phone number or email address plus links to official social media accounts if they exist- all of which will show up on search engine pages when people are looking through their options.  After completing the signup process users should verify that all of this data is accurate before publishing it because it can take some time- typically 24-48 hours- before it shows up in search results as verified by the company’s terms of service agreement.

Google Search Console 

Google Search Console is a free service that lets you monitor how your web pages appear in Google search results. You can use it to see how often your site appears in Google’s search results, what keywords are triggering those appearances, and then make changes to your site to improve its ranking. The Google Search Console is a free service that lets you monitor how your web pages appear in the google search engine results page (SERP). It provides information such as the frequency of your website appearing on Google’s SERP, what keywords are triggering those appearances, and instructions on how to make improvements with respect to SEO.

Guest Blogging 

A guest blog is a piece written by an outside author, usually on a topic related to the blog’s content. Guest blogging can be used for marketing purposes and to increase traffic for a website Guest blogging is the act of posting content from an external site onto another site. Guest blogs are created by someone who has no affiliation with the website that they are posting on and can be used for marketing purposes or as a way of increasing traffic to their site.

Header tag

The header tag is used to give important information about the website or web page. Most header tags contain a brief introduction, the name of the site, and sometimes an image. The Header tag is a HTML meta tag that is used to give important information about a website or web page. The most common header tags are introduced above and can include intro text, site name and sometimes an image.


Headings are one of the most important factors when it comes to SEO. Headings serve as titles to each page, giving the reader an idea of what they can expect from the content. Google and other search engines also use headings to determine how relevant a page is in relation to other pages on the site or across the internet. The H1 tag is usually used for this purpose and should be used sparingly because it directly impacts how many times a webpage will be shown in searches.

If there are too many H1 tags on a single webpage, then it confuses Google’s crawler and you lose points for relevancy with your keywords. If you are using WordPress, then you can use plugins such as “Yoast SEO” which will automatically assign an H1 tag based on keywords found in that paragraph or post so that it fits your needs without cluttering up your content unnecessarily.


HTML stands for Hypertext Markup Language, and is the main markup language of the internet. HTML allows web designers to create a webpage by adding text, images and links to a predefined set of tags which are then converted into an understandable format for web browsers to read. This can be done through various website building software applications or through coding directly with HTML tags.

Image Compression

The term image compression refers to the process of reducing the file size of digital images for faster loading and transmission on the internet. Image compression can be achieved with various methods, such as: lossy or lossless compression, using standard algorithms like JPEG, GIF or PNG formats. Some web browsers also support lossless WebP format. Lossy image formats are not compatible with other image editing software because they discard some information in order to reduce file size and data transmission time.

For example, when you shrink an image by 50%, it will discard half its pixels; this will result in a lower quality reproduction of the original picture but it will have half its original file size. Lossy formats are best used when you want to send many pictures at once e.g., in email attachments or through social media sites like Facebook which limit attachment sizes to 8 megabytes each. Lossless compressed images on the other hand maintain all their data without any loss during encoding; therefore you can still access all details from these types of images even after compressing them for distribution over networks such as internet or mobile telephony (3G). For instance, JPEG files use a progressive encoding scheme that allows for a gradual decrease in quality instead of abrupt changes similar to


An index is a list of words or other data categorized by subject. This type of list is designed to allow a user to locate information in a book, database, or website quickly. An index serves as an alphabetical list of subjects and concepts found within the text. It facilitates navigation through keyword search and improves the chance that someone will find what they are looking for. Indexes can help readers focus on specific topics that interest them most and ignore less-relevant material.

A well-indexed document consists of three sections: the main text containing all relevant information, followed by two separate lists – one containing page numbers with corresponding entry in the index (called “page range”) and another containing only entry titles without page numbers (called “headings”). When you create your own index, be sure to include an additional heading for any topic you have mentioned but not discussed at length so that there is enough coverage for every word mentioned in your document. Some general rules: Index terms should be words (not phrases), short enough to fit on one line but long enough to be readable when printed out on their own line; entries should not repeat words already present in the text; entries should use lowercase letters except where

Inbound Link

Inbound links are links on other sites that link to your site. They are a sign of popularity and can be a good ranking factor.

Internal Link

An internal link is a hyperlink that points to pages on the same website. Internal links are important because they help search engines see the connection between webpages, which means higher rankings for those webpages. If a webpage doesn’t have any internal links, it’s less likely that Google will consider it high quality and rank it highly.

Indexed Pages

Indexed pages are the pages the engines can see and index. The algorithm will determine which pages are indexed and how often they get indexed. Indexed Pages PageRank Domain Authority


Javascript is a lightweight, interpreted programming language with first-class functions, many of which are built in. Javascript is often used to create interactive effects on websites and web applications. It is also increasingly being used to build desktop applications on Windows and Mac computers.


A keyword is a variety of different tactics are used to improve a website’s search engine optimization. These techniques can be classified as either on-page or off-page. On-page techniques involve the optimization and content of a web page, while off-page techniques are based on external factors that affect how search engines rank websites.

Keyword Difficulty

Keyword difficulty is the degree to which a keyword is hard to rank for. The higher the difficulty, the more difficult it will be to rank for that keyword. This metric can vary greatly depending on your audience and their search habits.

Keyword Research

Keyword research is a process of generating a list of words and phrases that your content should target. The goal of keyword research is to find the phrases that are popular, but not too competitive. This beginner’s guide will help you understand how to do keyword research for your blog posts, social media posts and more! Keywords are any string of words and phrases that can be used as terms to search for. Keyword research is the process of coming up with keywords that are relevant to the content you plan on writing about in order to maximize traffic from people who search for these keywords.

The ultimate goal is to find keywords that have low competition so people will actually click on your article when they search for it in Google. There are many tools out there that can help with this process like Google Trends, Moz Keyword Tool, Ubersuggest or Semrush which all provide different functions and insights into what certain keywords might be searched more often by users than others based off their popularity over time. These tools also allow you to see what phrases other bloggers have targeted in their articles so you know what word combinations seem most appealing at first glance without having seen detailed analytics yet about how popular these pages truly are based off their rankings or traffic numbers from within

Keyword Stuffing

Keyword stuffing is a technique that is used to manipulate search engine rankings. It entails including phrases with the keyword often in the text, which results in an unnatural and annoying reading experience for readers. The more often keywords appear in a document, the higher they rank on Google’s search result pages. Webmasters use this technique to rank their website higher than competitors by repeating keywords on a page. This makes it difficult for readers because they may end up wasting time reading content that does not provide them any value or information, just because it has something to do with their search terms. Keyword stuffing is a technique that was created to help webmasters rank their websites better than competitors through repeated keyword usage within content on the webpage; this hampers readers’ experiences because they may spend time reading an article which provides them no value or information, just because its been determined to have something related to their search term.”

Lazy Loading

Lazy loading is a technique for web developers to defer the loading of less-used sections of a website until that content is actually needed. One way this can be done is by using placeholder images, which are replaced with the actual image once it loads. The idea behind Lazy Loading is to improve the user experience by waiting until an element on the page needs to be loaded before doing so. This provides faster load times when compared with traditional loading methods and also helps ensure that users won’t encounter errors due to delays in downloading resources. One way lazy loading can be accomplished is through placeholder images, which replace themselves with actual images once they load.

Link Building

Link Building is the process of acquiring backlinks from other websites to your website. A link from another site is a vote for your site’s quality and helps it rank better in search engine results. The purpose of link building is to acquire backlinks from other websites to your website as a way to increase its ranking in search engine results. Link building can be done through forums, social media sites and blogs, posting comments on other sites, submitting articles to article directories or adding links in signatures. Other ways include guest blogging on popular blogs or becoming an expert blogger and guest blogging on different blogs with the same niche as yours and then ask them if you could add a link at the bottom of one of their posts that say “read more about this topic here”.

Link Juice

Link juice is a term used in SEO to refer to the value that is given to a site based on its number of external links. A site with many incoming links will have more link juice than one with fewer. Link juice can be measured by calculating the amount of outgoing links from one site, and comparing it to the number of incoming links for other sites. External links are an important aspect for SEO because they help determine how visible a web page is online. It would be difficult for someone without any social networking sites or business listings on Google Maps to get their webpage found through engines like Google, Yahoo and Bing. External links are also important because they send a signal that the website is relevant, which can result in an increase in traffic or search engine rankings

Link Schemes

Link schemes are when a person attempts to manipulate search engine rankings by exchanging links with other sites. Link schemes often involve creating many low-quality, irrelevant, or self-serving sites to increase the number of incoming links and improve search engine rankings for competitive keywords.

Long Tail Keyword

Long tail keywords are the more specific phrases that have less search volume, but are searched more often. The term is derived from the idea that if a keyword has a long tail, it will have less volume in monthly searches, but will be searched for more often.


Metadata is a term for data about another set of data. For example, metadata about a song might include information about the artist, the album, and so on. Metadata is often used in web search engines to improve search results and relevance. Metadata can also refer to data that describes or summarises other media objects such as videos, images or text documents. This may include summary authoring tools rich metadata tags, file format extensions intended to enable better interoperability with applications and automated processes (such as audio encoding), which may also be called “enhanced metadata”.

Meta Description

A meta description is a short piece of text that is found on the web page, typically in the head section. The meta description should be concise and inform a search engine user about what your site is about.

Meta Keywords

The Meta Keywords tag is a list of the most important words or phrases you want to appear on your page. The search engine uses these words to index your page and for ranking purposes. How are keywords important for SEO? Keywords are one of the most important elements that affect your website’s search engine optimization (SEO). Every keyword you use helps determine whether people will be able to find your site when they search in Google.


Minification is the process of removing unnecessary characters from code, such as white space and comments, to reduce its size. This includes removal of redundant code from scripts like jQuery. Doing this makes it easier for web browsers to parse the JavaScript and CSS files, reducing the time it takes for them to download and execute them. This also reduces bandwidth usage so that users can access a site faster because they don’t have to wait as long or use up a lot data on their devices when they access your site. Minification is the process of removing unnecessary characters from code, such as white space and comments, to reduce its size. This includes removal of redundant code from scripts like jQuery.

Doing this makes it easier for web browsers to parse the JavaScript and CSS files, reducing the time it takes for them to download and execute them. This also reduces bandwidth usage so that users can access a site faster because they don’t haveto wait as long or use up a lot data on their devices when they access your site.”

Mobile-first Indexing

Mobile-first Indexing is the latest trend in search engine optimisation. It refers to Google’s commitment to index and rank websites that are designed for mobile devices first and then add desktop versions of those sites as separate listings. This means that even if a site is created for desktop user experience, it can still rank well on mobile devices. Websites with responsive design are good candidates for Mobile-first Indexing but there are other ways too.

The Mobile-first Indexing technique has been around since 2015, but it has become more significant than ever before due to the growth in mobile usage worldwide. Studies show that the number of people who access websites via handheld devices is increasing substantially and will continue to grow over time. The number of smartphone users worldwide surpassed 2 billion in 2017, which translates into an increase from 11% share of traffic in 2014 to 32% share today (source: Statista).


Nofollow is a technique used by webmasters and search engine optimizers to help prevent web spamming. It is created by placing the rel=”nofollow” attribute on hyperlinks. A nofollow link does not pass any link equity or voting power to a page where it leads, so you can use them when linking to external sites without worrying they will hurt your site in the rankings.

Organic traffic

Organic traffic refers to the number of visitors to your website who found your site by typing in a URL, clicking on a search engine result, or following an online advertisement. Organic traffic is important because it means that the visitor came voluntarily and based on their Google search or another third party’s advertisement. It shows that they are genuinely interested in your services, products or content and can be much more valuable than paid advertising because it often leads to repeat business from customers who buy from you based on the first experience with you. Search engines have become very competitive among themselves for keywords related to your industry/product offering. This creates a situation where organic traffic is crucial for any business owner looking for growth and scale in their market share.


Organic Trafic SEO Jargon
Page Speed SEO Jargon

Page Speed

Page Speed is the metric that measures how long it takes a web page to load in a user’s browser. Page speed is one of the most important factors that impacts search engine rankings. Google, for instance, has publicly stated that they now give higher priority to websites with fast load times. A website with a faster loading time will likely rank higher than a site with slower loading times on search engines like Google and Bing because users are more likely to abandon sites that take too long to load. That’s why it’s vital for your website’s success to ensure that pages are loaded quickly enough, preferably within 3 seconds or less. There are many ways you can do this by tweaking your site’s code and through optimizing images, scripts, and stylesheets as well as using caching plugins such as W3 Total Cache or WP Super Cache which speed up performance by storing static pages in the browser cache.

Page Title

Page titles are important to a website because they are often the first thing that users see in a browser window. Page titles should be succinct and descriptive of what is on the page.


PageRank is an algorithm that rates the importance of a webpage on a scale from 1 to 10. Websites with higher page rank are more important than lower page rank websites. This is especially true for webpages that deal with highly competitive keywords (words or phrases) like “Las Vegas hotels.”


Pagination is the process of dividing a large set of items into discrete groups. This can be done by manual or electronic means. For example, a table of contents in a book divides the section headings and subheadings into pages, each with its own page number. A printed telephone directory lists people’s names in alphabetical order, but also includes their telephone numbers so that there is an index to the individual listings on each page. Optimization for pagination is important for those pages which are located at the end of other webpages or inside of scrollable areas like Facebook newsfeeds where there are more links than can be shown on one screen at once. In this instance, pagination breaks up these links into sections so users will not have to scroll as much to find what they are looking for. Pagination also helps search engine optimization when it comes to understanding what content your site has on offer and how many times each piece is mentioned within your site through its listing within this kind of navigation system. The first number in any paginated series indicates how many items there were before you came to that point in the ordering; this would typically be 1 because if you’re coming from anywhere else than the very beginning then you

PPC (Pay-Per-Click)

PPC is a type of paid advertising on the internet, in which the advertiser only pays when someone clicks on the ad. It is similar to search engine optimization because they both offer businesses an opportunity to purchase traffic or sales leads using specific keywords. A PPC campaign requires three things: your keyword list, a landing page where you want visitors to end up when they click through from your ads and an ad campaign with relevant and appropriate keywords.


A query is a request to see something or to get some information. A query is a request to see something or to get some information.

Rank Brain

Rank brain Rank Brain is a term that refers to the process of fetching the rank in a Google search. After Rank Brain was introduced, it took over from traditional methods of ranking in search results.

Ranking Factor

Ranking Factor: one of various features that influence the position of a website in a search engine’s ranking algorithm. Ranking factors can include the number and quality of links pointing to your site, how often users click on links from your site, how often you update content on your site, and how many pages you have.


Redirection is a technique used to help online traffic find a website that is more relevant to their needs. When a visitor clicks on the link for one site, they are redirected to another site. There are many different cases in which redirection may be used: -The original website could be unavailable due to an error or some other problem. -The original website might have been moved or archived and the new destination is not yet known. -A company may want visitors who land on its homepage to see other pages within the site before they leave. -A company may want visitors who are interested in one of its products or services, such as an ecommerce store, to go directly there instead of landing on its homepage first and browsing through unrelated content before seeing what they were looking for.

Referrer String

The HTTP referrer string is a request header that is automatically sent by web browsers to show information about the site that the user was on when they clicked on a link. The referrer string can be used as a signal to search engine crawlers as well as a means of identifying the origin of traffic Referrers are sent in order to identify where people come from and how they found out about your website. A single click on any link will reveal all three top-level domains: .com, .edu, and .org. Clicking on an individual site will reveal their top-level domain and subdomain (e.g., Clicking on an individual page within google will show the page’s URL (e.g.,


“If you have multiple URLs with the same content, use the rel=canonical attribute to indicate which URL is preferred. This helps search engines know that they should index only one of your pages.” The rel=canonical attribute is a way to tell search engines which URL is preferred. This can be confusing, so it’s important to remember that search engines will usually take whichever one was indexed first and ignore the rest. If you’re changing host for example, this will allow Googlebot to know where to find your site in the future so it doesn’t get lost on a different website.

Responsive design 

Responsive design is a website design that changes the layout to adapt to the size of the user’s device. For example, if a person is browsing with their mobile phone, then the responsive site will be less cluttered and have larger buttons, whereas on a desktop computer it will be more complex and offer many options. This way, wherever someone goes online from their desktop computer to tablet or smartphone they can experience an optimal viewing experience. Responsive design is a website design that changes its layout based on what device you’re using (desktop vs mobile). For example, when someone uses their mobile phone to browse your site, they’ll see larger buttons and less clutter; when they use their laptop or desktop computer browser there will be more options with smaller buttons. Whatever device you’re using – whether it’s your laptop or smartphone – you can have an optimal viewing experience!


Robots.txt is a text file that’s placed on the server for web designers to use to control how Google and other search engine crawlers view their website. This file is usually located in the root directory of a website, but can also be found in subfolders depending on where in the site the designer wants to limit crawling. The instructions inside robots.txt tell crawlers what they may and may not do when accessing a particular site. For example, if someone has copyrighted content on their site and they want to keep it confidential, they can limit crawler access using this file by disallowing them from indexing or downloading certain pages or folders. Robots are also commonly told where not to go in order to prevent them from adding unnecessary links into the code of sites they are crawling that lead back to themselves causing duplicate content issues. RobotsTxt is a text file that’s placed on some server for web designers (usually) which tells crawlers what they may or may not do when accessing their website (instructions). This starts with telling crawl ers what pages or folders can’t be accessed(disallowing them), for example if someone has copyrighted content on their site and doesn’t want it accessed/added into code of sites

RSS Feed

RSS Feed An RSS feed is a type of web feed that delivers regularly changing content. New content is periodically added to the website, in either an XML file or through other means such as the blog’s syndication service, and these new posts are aggregated into an RSS feed that users can subscribe to and receive automatic notifications when new posts become available.

Search Intent

Search Intent is the specific intent of a visitor to a site. It is one of three broad categories of search engine queries, along with navigational and informational. A keyword would be ‘seo jargon’

Search Volume

Search volume is the number of times a keyword or phrase appears on search engines, such as Google. It’s important to understand that search volume can be a misleading metric and has no correlation with rankings. As you would expect, keywords with higher search volumes are more competitive because they attract more SEOs who want to rank for those terms.

Seasonal Trends

The seasonal trends of the following years are as follows: – Spring- March, April, May – Summer- June, July, August – Fall – September, October, November – Winter – December. January and February.

Seed Keyword

A seed keyword is a word in a search query that initiates the process of identifying topics related to the query and finding relevant results. The seed keyword is the starting point for topic-based information retrieval, which tries to provide more relevant and specific content than traditional, keyword-based information retrieval does. SEO jargon refers to commonly used words or phrases used in natural language processing and computer science that have special meaning within those fields.

SERP (Search Engine Ranking Page)

A SERP is a search engine ranking page for a specific keyword. The SERP displays the search results in order of relevance, with the most relevant result at the top.


A sitemap is a help file for search engine indexing. A URL is assigned to each webpage so that the search engine can find it and update its index accordingly. This helps with indexing older pages and those that are not updated often. The file lists the pages of a website in order of importance, which makes it easier for visitors to find what they want quickly. A sitemap is a list of pages on a website which provide an easy way for visitors to find what they want quickly while also helping search engines update their indexes. Search engines use this information when updating their indexes by assigning URLs to webpages and listing them in order of importance, making it easier for people to locate what they are searching for quickly without having to scroll through long pages or click on page after page hoping that their desired result will be found at some point in the process.


This is a search engine spider that crawls the internet to find pages and index them for use in Google’s search engine. The spider finds pages by following links from one page to the next, crawling through webpages, following links on each page, and recording information about all of the pages it visits. Google spiders are programmed to obey certain rules when they crawl the web- such as not including password-protected or private information like passwords or credit card numbers on public websites and not following any link that looks suspicious or contains advertising. This is so that websites with more robust security measures can be crawled without compromising their integrity. The most up-to-date version of Google’s crawler is called “Caffeine” which has been designed to speed up indexing process by running simultaneously on different machines and using predictive algorithms to anticipate which sites are likely to be popular in future searches.

SSL Certificate 

SSL certificate is a security measure to protect the data of an internet user. When you purchase an SSL certificate, you are actually purchasing the certification of a trusted third party that will endorse your website as secure. A person who has made this purchase should ensure that they maintain the validity of their SSL certificate by renewing it before it expires. This keeps your site secured and protects users from potential harm.

Status Code

The Status Code is a three digit number which can be found in the HTTP header. The status code indicates the status of the request, such as 200 – OK. Status codes are usually assigned according to the specification of a protocol or service.

Structured Data

Structured data is a way of adding more information to a web page’s code to help search engine crawlers better understand the content on the page. Structured data is added in HTML through microdata, RDFa and JSON-LD formats. It is used by Google, Bing and Yahoo as a ranking signal in their algorithms, which means that it can have an impact on how well your website ranks within these search results. Some structured data formats include Person, Product or Webpage types. The most common use of Structured Data is in Rich Snippets; this allows you to add specific metadata about your company or website into the code so that it displays with your result on Google’s SERP pages. For example:will display “Google Inc.” as the name for this snippet.


Structured Data SEO Jargon
Google seo jargon



A subdomain is a website that shares the same domain as another website. It’s often used to keep a site’s content organized, but it can also be used for more complex purposes like running different testing scenarios on a small subset of visitors. A subdomain is a website that shares the same domain as another website. It is often used to keep a site’s content organized, but it can also be used for more complex purposes like running different testing scenarios on small subsets of visitors.

Title Tag 

A title tag is a snippet of code on the webpage that is visible in the browser tab. The title tag generally describes what the page is about and should be 70 characters or less. Search engine crawlers are able to read this information and use it to match relevant search results with your webpages.

Traffic Rank

The Traffic Rank is a measure of how often a page is visited in relation to other pages on the same domain. If you type in “” into a browser, the traffic rank of that domain will tell you how often “” is used relative to other domains on the same server or network, like “”. A website’s Traffic Rank can be determined by using tools such as Alexa and Google Adwords Keyword Tool, which are free to use but not perfect estimates when making assumptions about ranking position and data accuracy due to limitations they have with keyword search volume data and historical website data respectively

Unnatural Links

Unnatural links are links that either do not have a built-in search engine crawler and/or have been created for the sole purpose of manipulating PageRank. “Google Penguin was a series of updates to Google’s search algorithm that primarily targeted websites that use unscrupulous link building techniques.” Unnatural links include “cloaking, content mills, blog networks, comment spamming, doorway pages and paid links.” When Google encounters these sites on their own servers they can ban them from their index. If these sites are found elsewhere in the Web however then it is unlikely that Google will ever find out about them without help from other people who know about them including webmasters who are trying to report them as bad sites.

Unnatural links focus on manipulating the PageRank score of websites by utilizing tactics like cloaking and content mills . Cloaking is when a site hides its true content by displaying something else when visited through a certain type of browser or internet connection . Content mills are low-quality articles written for SEO purposes only . Blog networks consist of blogs with many comments coming from fake accounts that exist solely to inflate page rank


A URL, or Uniform Resource Locator, is a system of communication that is used to locate and access webpages on the internet. A URL usually consists of four parts: protocol (either http or https), domain name, directory name, and file path. The protocol indicates whether the server uses SSL encryption for security purposes; the domain name specifies what site it belongs to; the directory names indicate which page resides at the location specified by that path; and then there are file paths which correspond to specific pages on your website. Some URLs also include query strings after a question mark at the end of a string in order to retrieve information from an API.

User Experience

User experience has to be a key concern for any company with an online presence. Websites that are designed for customer satisfaction, such as those that offer easy access to information and services, will have higher user rates than sites that are difficult to navigate. A successful website is one where visitors feel comfortable and confident while exploring the features of the site or completing transactions. In order to achieve this level of customer satisfaction, companies need to have teams devoted solely to UX design, which includes UX research experts who conduct tests on various website designs before launching a live site.

White Hat

White Hat marketing is a search engine optimization technique that is designed to abide by the rules and guidelines that search engines set out. White Hat marketers use techniques like keyword research, content creation and link building.

Website Navigation

Website navigation is a function of website design and architecture that allows visitors to quickly find their way around the site. The navigation typically includes a menu or sidebar with links to most of the pages in the site. Website navigation can include a number of different types of navigational aids, including menus, breadcrumbs and tabs. The menu may be placed at the top or at the left side of the page, while breadcrumbs are often positioned on either side of the page’s title bar. Tabs can be placed on either side or in between other navigational aids, with each tab directing users to different sections within a web site.


In computing, Extensible Markup Language (XML) is a markup language that defines a set of rules for encoding documents in a format that is both human-readable and machine-readable. XML is primarily used to create structured information sets such as dictionaries, thesauri, encyclopedias, catalogs and indexes. XML was designed to be easy for humans to read and write. It is based on SGML (Standard Generalized Markup Language), which uses angle brackets instead of quotes around tags. The advantage XML has over SGML (and HTML)is that it does not require an explicit DTD(document type declaration).

XML Sitemap

XML sitemap is a file that contains the web pages on a website, which are submitted to search engines so they can index them. These files are in an XML format and should be created and updated by the webmaster. The page titles, URLs, last time the page was updated, and other relevant information is necessary for an effective XML sitemap. It’s important to have this information since it will help search engines better understand your site’s content.


Common Seo Terms

Affecting the visibility of a website or a web page in a search engine’s unpaid results—often referred to as “natural”, “organic”, or “earned” results. SEO may target different kinds of search, including image search, local search, video search, news search and industry-specific vertical search engines. This introductory paragraph should be written in one sentence. It provides an overview of SEO and its purpose as well as some benefits.


Common Seo Terms SEO Jargon 1

Update is a major change in Google’s search ranking algorithm. In September 23, 2014, Google announced that site quality would be a factor in how pages rank on the search engine results page (SERP). The update punishes sites which give users low-value content or spammy backlinks. It also rewards sites with higher quality content and real/relevant backlinks. Website owners had to focus on creating high-quality websites with original content and links from reputable sources in order to produce better rankings after the update.

On-page content is the critical aspect of SEO. This includes posts, pages and pages of content that engage the audience. Adding keywords about your product or service in your content will help on your search engine rankings. Creative writing is a great way to generate new ideas for articles or blog posts that you want to write.

You could start by brainstorming as many ideas as possible, then narrowing it down to only a few phrases and words that resonate with you. You could also write a short story or hyperbole about what you think would happen if someone used this product – this will help get you into character if you’re writing marketing copy for example.
keyword glossary

A glossary is a list of words, with their meanings explained. Traditionally, they are alphabetized and include an example sentence.

SEO glossaries are online dictionaries that have an entry for every word that the reader may not be familiar with. They are generally a good idea to use when writing about SEO since the jargon can be very confusing to some people who do not know it.

Meta Description: Meta Keyword: The meta keywords tag is used to list the keywords for a webpage. These words show up in search engine results and when someone searches for your website on Google or Bing, it might come up in the search result listing. This is why you want to use keywords that are relevant and accurate as possible so you can attract more people who are searching for exactly what you have to offer.

SEO is typically done by optimizing content for one or more keywords with the goal of having that page rank higher in search engines than competing pages with similar content. The ultimate goal for every website owner should be “to rank high in organic (non-paid) search results

Internationalization Localization This is the process of adapting an application so that it can be localized to various languages and regions without re-engineering or recoding. Internationalization is the process of designing a software application so that it can be adapted to various language and region specific requirements without re-engineering or recoding.

Webmaster or website owner goes through to ensure their site is optimized for search engines. This can be done by ensuring the content of pages are formatted in a way that search engines can find and understand, as well as structuring URLs correctly. On-page SEO has become more important as it’s one of the ranking factors that Google considers when determining where to rank your site in its SERPs (search engine results pages). A lot of this has to do with how well you’ve structured your URLs so that they are relevant to what’s on each page and serve up descriptive text, which will make crawling easier on Googlebot and the crawler will have an easier time indexing your page

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